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Trademark Registration - THE SUN ON SUNDAY - Possible Conflict Ahead

Friday July 8, 2011 at 1:15pm
Trademark Registration: THE SUN ON SUNDAY - Possible Conflict with News International

As the sun sets on The News of the World, speculation is rife that News International will orchestrate a new dawn for a new title aimed at exploiting the seeming inexhaustable appetite of the great British public for a sensational Sunday read.

It has been noted that a South London media agency, two days before the announcement of the demise of The News of The World, registered the domains www.thesunonsunday.co.uk and www.sunonsunday.co.uk. Coincidence? You be the judge.

Meanwhile, no trademark registration exists, nor any trademark application, for THE SUN ON SUNDAY in Class 16 for newspapers.

News International, should they launch a new title under the name THE SUN ON SUNDAY, could face a challenge from Newcastle Chronicle & Journal Limited whose trademark registration in Class 16 for SUNDAY SUN has a pedigree going back almost 30 years.

Should be a good fight.

Meanwhile, the technicalities of trademark registration are of little comfort to the employees of The News of The World who are facing not only the sack but a potentially blighted journalistic career given the moral turmoil of that has given rise to the demise of the title.....apparently.

London Law Firm, Silverman Sherliker has launched a News of the World Employees Action Group to provide legal support and advice to the erstwhile News of the World employees who are struggling to come to terms with the sensational news...of which they are, ironically. now themselves the primary subject.
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